VETERINARY CLINIC

Oak Creek Small Animal Clinic

Website Design | Social Media | Advertising | Video Production | SEO | Email Marketing

About This Project

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Oak Creek Small Animal Clinic is a trusted, full-service veterinary hospital located in Sedona, Arizona. Their team provides comprehensive care for dogs, cats, exotics, and birds, earning an outstanding reputation in the community for compassionate, expert care.

With decades of service and hundreds of 5-star reviews, Oak Creek is known not only for its quality of medicine but also for its deep connection with clients and their pets.

Despite their stellar offline reputation, Oak Creek’s digital presence didn’t reflect the same level of excellence. That’s where Walker Kreative came in.

The Challenge

When Oak Creek Small Animal Clinic partnered with Walker Kreative in late 2022, their digital marketing faced several significant challenges:

  • Limited control over their website: Their previous website provider was unresponsive, taking months to complete even simple updates—or sometimes not completing them at all. This lack of flexibility made it impossible to keep their content current, post blogs, or optimize for search engines.
  • Underperforming online visibility: Their social media presence was inconsistent, and no clear analytics or ad tracking systems were in place to measure success or identify opportunities for growth.
  • Fragmented brand presence: Their digital identity didn’t match the warm, professional, and community-oriented nature of their practice.

Oak Creek needed a marketing partner who could not only deliver measurable results but also capture the heart of their brand—showcasing their people, their passion, and their community connection.

The Solution

Walker Kreative built a customized, full-scope marketing program designed to unify Oak Creek’s online presence and deliver consistent growth.

1. Strategic Foundation
We started by implementing Analytics to establish accurate data tracking and reporting. This allowed both teams to monitor progress across all channels – spotting success and growth opportunities.

2. Social Media Revitalization
Our team took over Oak Creek’s social media management, focusing on authenticity and education. We developed a content strategy that balanced engaging pet care tips, behind-the-scenes clinic moments, and promotional posts about their services.In 2024, Walker Kreative conducted a professional content shoot on-site, capturing high-quality photos and videos of the staff, clients, and clinic environment. This visual content was used to personalize their social media and humanize the brand—showing the faces and stories behind the practice.

3. Video Production
We produced a series of premium videos highlighting Oak Creek’s compassionate team, state-of-the-art facility, and commitment to patient care. These videos became powerful assets for both social media and website storytelling, helping potential clients feel connected before they ever walked through the door.

We also produced a video promoting career opportunities for their practice.

4. Advertising That Converts
Walker Kreative launched targeted Google Ads and Facebook Ads campaigns designed to attract pet owners actively searching for veterinary services in the Sedona area.

With ongoing optimization, Oak Creek’s ads achieved a 16% click-through rate (over five times the industry average of 3%) and a 34% conversion rate—all while maintaining an impressively low cost per click of just $1.

5. Website Redesign & SEO
In late 2024, Oak Creek made the decision hire Walker Kreative to build them a Word Press website and to move their website management to Walker Kreative. Our web development team designed a brand-new site that went live in January 2025.

The new website featured:

  • SEO-optimized service pages to attract organic traffic
  • Authentic imagery from the clinic, staff, and patients to build trust and relatability
  • Enhanced user experience and technical performance for faster load times and easier navigation
  • Improved backend control, allowing Oak Creek to request and approve updates that are now handled within 48 hours instead of months

6. Consistent Client Engagement
To maintain ongoing communication with existing clients, Walker Kreative creates and sends a monthly newsletter featuring their latest blog posts, clinic updates, and promotions. This helps reinforce loyalty, increase repeat visits, and position Oak Creek as a go-to source for pet health information.

The Results

The results of this partnership speak for themselves—both in measurable outcomes and in the practice’s renewed confidence in their online presence.

Website & SEO Growth

  • +15% increase in website traffic since relaunch
  • +6% increase in key on-site events (appointments, form fills, and service interactions)

Advertising Success

  • 16% Google Ads CTR (vs. 3% industry average)
  • 34% conversion rate (vs. 5% industry average)
  • Average cost per click: $1 (vs. $3 industry average)

Social Media Transformation

  • +25% increase in Facebook followers
  • +589% increase in Instagram reach
  • +117% increase in Instagram engagement
  • +1,711% increase in Instagram views

The Takeaway

From limited online visibility to a thriving, cohesive digital presence, Oak Creek Small Animal Clinic now has a marketing system that truly reflects their values and the level of care they provide.

By combining strategy, creativity, and data-driven optimization, Walker Kreative helped Oak Creek strengthen their connection with clients, reach new audiences, and take full control of their online presence—all while saving valuable time and frustration.

Oak Creek’s story is a testament to what’s possible when a practice partners with a marketing team that not only understands their industry—but also shares their passion for helping people and their pets.

Marc Kinney - Owner of Oak Creek Small Animal Clinic
The results have been terrific!
“We could not be more happy with Walker Kreative! Cebron and his team have done an amazing job creating video content for our business, managing our social media content and driving our website development. The WK team is very quick to respond to our needs, and everyone is very professional. The results have been terrific!”

— Marc, Owner, Oak Creek Small Animal Clinic

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